When Firms Change Direction
Book Details
Format
Hardback or Cased Book
ISBN-10
0195136438
ISBN-13
9780195136432
Publisher
Oxford University Press Inc
Imprint
Oxford University Press Inc
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Feb 15th, 2001
Print length
288 Pages
Weight
536 grams
Dimensions
15.20 x 23.10 x 2.00 cms
Product Classification:
Business strategyManagement & management techniques
AI Summary
Ksh 8,100.00
Manufactured on Demand
0 in stock
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The authors advance a new theory of the firm that incorporates behavioural and economic theories with cognitive theory. The book makes a case for predicting strategic change in firms.
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