Using Paired Constraints to Solve The Innovation Problem

2020 ed.

by Michael Gibbert , Patricia D. Stokes

Book Details

Format Paperback / Softback

ISBN-10 3030257738

ISBN-13 9783030257736

Edition 2020 ed.

Publisher Springer Nature Switzerland AG

Imprint Springer Nature Switzerland AG

Country of Manufacture GB

Country of Publication GB

Publication Date Oct 30th, 2020

Print length 85 Pages

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Ksh 16,200.00

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This book defines innovation as both a problem and a problem-solving process. It allows readers to approach innovation as a straight-forward problem solving process, and teaches them the paired constraint process to solve specific innovation problems. The authors have used their experience working in creative industries, combined with their academic perspective to create a formal, teachable tool for solving innovation problems. This consists of a formal structure (the problem space), a functional strategy(the paired constraints) and process. (solution by substitution). This book provides a practice section, allowing anyone interested in solving the problem of innovation to learn and develop their skills.

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