The Psychology of Public Relations : From Industry Practice to Societal Challenges of the Profession
Book Details
Format
Hardback or Cased Book
ISBN-10
1041005474
ISBN-13
9781041005476
Publisher
Taylor & Francis Ltd
Imprint
Routledge
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Nov 19th, 2025
Print length
200 Pages
Product Classification:
Communication studiesOccupational & industrial psychologyAdvertisingPublic relations
AI Summary
Ksh 27,900.00
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This book is the first to offer a comprehensive understanding of the role of psychology in public relations practice and scholarship. It will appeal to post graduate students and scholars across public relations and communication studies in particular, as well as organisational and applied psychology.
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