The Marketing of Political Parties : Political Marketing at the 2005 General Election
Book Details
Format
Hardback or Cased Book
ISBN-10
0719073006
ISBN-13
9780719073007
Publisher
Manchester University Press
Imprint
Manchester University Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Nov 30th, 2006
Print length
288 Pages
Product Classification:
Elections & referendaPolitical campaigning & advertising
AI Summary
Ksh 15,300.00
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The book discusses, employing the findings from empirical research, the role of political marketing within the UK General Election of 2005. -- .
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