The Language of Hallyu : More than Polite

by Jieun Kiaer

Book Details

Format Paperback / Softback

Book Series Routledge Studies in East Asian Translation

ISBN-10 103213092X

ISBN-13 9781032130927

Publisher Taylor & Francis Ltd

Imprint Routledge

Country of Manufacture GB

Country of Publication GB

Publication Date Nov 28th, 2024

Print length 156 Pages

Weight 272 grams

Dimensions 15.20 x 23.40 x 1.20 cms

AI Summary

Ksh 7,550.00

Temporarily out of stock, due soon 0 in stock

Delivery Location

County

Location

Delivery fee: Select location

Secure

Quality

Fast

The Language of Hallyu will re-examine the language of the Korean Wave by looking at popular K-content. In doing so, it will expose the meanings that get lost in translation, hidden under subtitles.

The Language of Hallyu will re-examine the language of the Korean Wave by looking at popular K-content. In doing so, it will expose the meanings that get lost in translation, hidden under subtitles.

Over the past decade, hallyu (the Korean wave) has exploded in popularity around the globe. K-films, K-drama, and K-pop were once small subcultures, known mostly by Koreas East and Southeast Asian neighbours and Korean diaspora. Now, K-content has entered the international mainstream. Consequently, interest in Korean language has grown, while interest in language learning in general has decreased. Many textbooks emphasise that Korean is a polite language, but this book will highlight that this is not the case.

The Language of Hallyu
examines popular K-content, including Parasite (2019), Minari (2020), Squid Game (2021), and Pachinko (2022). The author introduces language stylistics to explain how Koreans style their language to suit every occasion. She argues that they do this via a process of visual scanning and social tuning, whereby visual clues are assessed in tangent with an individuals sociocultural awareness. The author concludes by highlighting the danger of the jondaemal/banmal

(polite/casual speech) divide, demonstrating that Korean language is so much more than polite.

This book will be of interest to students and researchers in Korean language and culture, particularly those interested in linguistics and pragmatics.

Get The Language of Hallyu by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages.