The Direct to Consumer Playbook : The Stories and Strategies of the Brands that Wrote the DTC Rules
by
Mike Stevens
Book Details
Format
Hardback or Cased Book
ISBN-10
1398605441
ISBN-13
9781398605442
Publisher
Kogan Page Ltd
Imprint
Kogan Page Ltd
Country of Manufacture
GB
Country of Publication
GB
Publication Date
May 3rd, 2022
Print length
224 Pages
Weight
423 grams
Dimensions
24.20 x 16.40 x 2.20 cms
Product Classification:
E-commerce: business aspectsSales & marketing management
AI Summary
Ksh 12,050.00
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0 in stock
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Quality
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Discover how any brand can drive a winning direct to consumer strategy, irrespective of market segments, with insight and lessons from the global companies who have made their DTC business a success.
Get The Direct to Consumer Playbook by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Kogan Page Ltd and it has pages.
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