The Design Agenda : A Guide to Successful Design Management

by Mike Press , Rachel Cooper

Book Details

Format Hardback or Cased Book

ISBN-10 0471941069

ISBN-13 9780471941064

Publisher John Wiley & Sons Inc

Imprint John Wiley & Sons Inc

Country of Manufacture GB

Country of Publication GB

Publication Date Jan 30th, 1995

Print length 320 Pages

Weight 616 grams

Dimensions 23.60 x 16.40 x 2.60 cms

Product Classification: Industrial / commercial art & design Production & quality control management

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Ksh 12,250.00

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UK Design lies between the worlds of culture and commerce, between passion and profit. Design is indeed a passion for things, offering methods that enable them to come into being. It follows that design should also aspire to a passion for the people who use these things, for their quality of life, their aspirations: a passion for betterment.

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