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The Customer-Driven Playbook
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The Customer-Driven Playbook : Converting Customer Insights into Successful Products

by Jessica Rich , Travis Lowdermilk

Book Details

Format Paperback / Softback
ISBN-10 149198127X
ISBN-13 9781491981276
Publisher O'Reilly Media
Imprint O'Reilly Media
Country of Manufacture US
Country of Publication GB
Publication Date Jun 27th, 2017
Print length 254 Pages
Weight 468 grams
Dimensions 23.30 x 17.90 x 1.30 cms
Product Classification: Sales & marketingWeb graphics & designSoftware Engineering

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Ksh 7,750.00
Werezi Extended Catalogue 0 in stock

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The Customer-Driven Playbook details a complete end-to-end process to help large teams and organizations learn from their customers, conceptualize new ideas, and build products their customers will love.

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