The Consumer Interest (RLE Consumer Behaviour) : Dimensions and Policy Implications
by
J. D. Forbes
Book Details
Format
Paperback / Softback
Book Series
Routledge Library Editions: Consumer Behaviour
ISBN-10
1138838241
ISBN-13
9781138838246
Publisher
Taylor & Francis Ltd
Imprint
Routledge
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Nov 23rd, 2016
Print length
354 Pages
Weight
442 grams
Dimensions
13.70 x 21.70 x 2.40 cms
Product Classification:
Occupational & industrial psychologySales & marketingMarket research
AI Summary
Ksh 8,800.00
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This book guides in the advocacy process, as well as in courses in consumer behaviour, political science and law. It defines the consumer interest in many dimensions in order to be able to evaluate the effects of agricultural marketing board regulatory activity on consumers.
This book guides in the advocacy process, as well as in courses in consumer behaviour, political science and law. It defines the consumer interest in many dimensions in order to be able to evaluate the effects of agricultural marketing board regulatory activity on consumers.
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