The Big End of Town : Big Business and Corporate Leadership in Twentieth-Century Australia
Book Details
Format
Paperback / Softback
ISBN-10
0521689902
ISBN-13
9780521689908
Publisher
Cambridge University Press
Imprint
Cambridge University Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
May 1st, 2006
Print length
320 Pages
Weight
612 grams
Dimensions
23.90 x 16.00 x 2.50 cms
Product Classification:
Economic historyBusiness & managementIndustry & industrial studies
AI Summary
Ksh 4,750.00
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The Big End of Town, first published in 2004, is a proper business history of twentieth-century Australia and traces the evolution of large business enterprises in Australia. It delves into why the market leaders became the major players, examines what was crucial to their success, and their roles in leading the Australian economy.
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