Strategic Management of Innovation and Design

by Armand Hatchuel , Benoit Weil , Pascal Le Masson

Book Details

Format Hardback or Cased Book

ISBN-10 0521768772

ISBN-13 9780521768771

Publisher Cambridge University Press

Imprint Cambridge University Press

Country of Manufacture GB

Country of Publication GB

Publication Date Sep 9th, 2010

Print length 488 Pages

Weight 970 grams

Dimensions 24.40 x 17.00 x 2.70 cms

Product Classification: Business innovation Management & management techniques

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Ksh 19,600.00

Manufactured on Demand 0 in stock

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This book introduces a range of management principles and techniques that firms can use to ensure continuous innovation, based on recent design theories. It targets advanced courses in innovation management in industrial design schools, business schools, engineering schools, as well as managers looking to improve their practice.

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