Strategic Management and Business Policy: Globalization, Innovation and Sustainability, Global Edition

by Alan Hoffman , Charles Bamford , J. Hunger , Thomas Wheelen

Book Details

Format Paperback / Softback

ISBN-10 129272742X

ISBN-13 9781292727424

Publisher Pearson Education Limited

Imprint Pearson Education Limited

Country of Manufacture GB

Country of Publication GB

Publication Date Jun 29th, 2023

Print length 808 Pages

Weight 1,380 grams

Dimensions 20.60 x 25.80 x 3.30 cms

Product Classification: Business strategy

AI Summary

Ksh 14,250.00

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Picking up where popular previous editions left off, Concepts in Strategic Management and Business Policy further sharpens and modernizes this text''s approach. It teaches strategy with an emphasis on globalization, innovation and sustainability. And teaches you the strategic concepts you should know as you face the issues that all organizations must build upon to push their businesses forward.

With new cases, vignettes, examples and statistics in the 16th Edition, you get an extraordinarily well-researched and practically crafted lesson.

For strategic management and business policy courses.

Using a strategic management model to learn and apply key concepts

Picking up where popular previous editions left off, Strategic Management and Business Policy further sharpens and modernizes this text''s approach. It teaches strategy with an emphasis on globalization, innovation and sustainability. And educates students about strategic concepts they need to know as they face the issues that all organizations must build upon to push their businesses forward.

With new cases, vignettes, examples and statistics in the 16th Edition, students get an extraordinarily well-researched and practically crafted lesson.

Get Strategic Management and Business Policy: Globalization, Innovation and Sustainability, Global Edition by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Pearson Education Limited and it has pages.