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Solid Gold
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Solid Gold : Popular Record Industry

Book Details

Format Hardback or Cased Book
ISBN-10 1138533270
ISBN-13 9781138533271
Publisher Taylor & Francis Ltd
Imprint Routledge
Country of Manufacture GB
Country of Publication GB
Publication Date Jun 4th, 2019
Print length 504 Pages
Weight 934 grams
Dimensions 16.00 x 24.20 x 3.60 cms
Product Classification: Sociology
Ksh 27,900.00
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This book follows the progress of a record through production, marketing, and distribution, and shows how a mistake made at any point can mean its doom. Denisoff suggests that a drastic shift in the demographic makeup of the pop music audience during the sixties has resulted in a broader listening public.

More than 90 record companies release over 9,000 pop records each year a staggering total of 52,000 songs. Each one competes for the gold record, the recording industry''s symbol of success that certifies $1 million worth of records have been sold. Solid Gold explains why, for each record that succeeds, countless others fail. This book follows the progress of a record through production, marketing, and distribution, and shows how a mistake made at any point can mean its doom. Denisoff suggests that a drastic shift in the demographic makeup of the pop music audience during the sixties has resulted in a broader listening public, including fans at every level of society.


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