Social Media: The Good, the Bad, and the Ugly : 15th IFIP WG 6.11 Conference on e-Business, e-Services, and e-Society, I3E 2016, Swansea, UK, September 13–15, 2016, Proceedings

1st ed. 2016

Book Details

Format Paperback / Softback

Book Series Lecture Notes in Computer Science

ISBN-10 3319452339

ISBN-13 9783319452333

Edition 1st ed. 2016

Publisher Springer International Publishing AG

Imprint Springer International Publishing AG

Country of Manufacture CH

Country of Publication GB

Publication Date Aug 23rd, 2016

Print length 730 Pages

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Ksh 8,100.00

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This book constitutes the refereed conference proceedings of the 15th IFIP WG 6.11 Conference on e-Business, e-Services and e-Society, I3E 2016, held in Swansea, UK, in September 2016The 47 full and 17 short papers presented were carefully reviewed and selected from 90 submissions.

This book constitutes the refereed conference proceedings of the 15th IFIP WG 6.11 Conference on e-Business, e-Services and e-Society, I3E 2016, held in Swansea, UK, in September 2016

The 47 full and 17 short papers presented were carefully reviewed and selected from 90 submissions. They are organized in the following topical sections: social media strategy and digital business; digital marketing and customer relationship management; adoption and diffusion; information sharing on social media; impression, trust, and risk management; data acquisition, management and analytics; e-government and civic engagement; e-society and online communities.

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