Social Marketing and Sustainable Development Goals (SDGs) : Case Studies for a Global Perspective
2023 ed.
Book Details
Format
Hardback or Cased Book
Book Series
Springer Business Cases
ISBN-10
3031273761
ISBN-13
9783031273766
Edition
2023 ed.
Publisher
Springer International Publishing AG
Imprint
Springer International Publishing AG
Country of Manufacture
GB
Country of Publication
GB
Publication Date
May 25th, 2023
Print length
376 Pages
Weight
816 grams
Dimensions
16.10 x 24.30 x 2.80 cms
Product Classification:
Business & the environment, ‘Green’ approaches to businessSales & marketingSustainability
AI Summary
Ksh 21,600.00
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They will be specifically focused on achieving, or contributing to achieving, the different Sustainable Development Goals (SDGs) by The United Nations, and how these campaigns can raise awareness and contribute to achieving the SDGs.
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