Book Details
Format
Paperback / Softback
ISBN-10
981194167X
ISBN-13
9789811941672
Edition
2022 ed.
Publisher
Springer Verlag, Singapore
Imprint
Palgrave Macmillan
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Aug 10th, 2023
Print length
202 Pages
Product Classification:
GlobalizationInternational relationsEnvironmental economicsInternational business
AI Summary
Ksh 19,800.00
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The book provides an analytic framework for grand strategy and applies the framework to illuminate the grand strategies of the Great Powers of the twenty-first century: India, China, Russia, and the United States. The book also uses Coca-Cola as a case study to illustrate the potential influence of grand strategy on business strategy.
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