Multicultural Marketing and Business Consulting
Book Details
Format
Hardback or Cased Book
Book Series
Business Consulting in a Multicultural America
ISBN-10
0295992395
ISBN-13
9780295992396
Publisher
University of Washington Press
Imprint
University of Washington Press
Country of Manufacture
US
Country of Publication
GB
Publication Date
Dec 5th, 2012
Print length
208 Pages
Weight
726 grams
Dimensions
28.80 x 21.60 x 1.90 cms
Product Classification:
Sales & marketing
AI Summary
Ksh 10,700.00
Werezi Extended Catalogue
0 in stock
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Quality
Fast
Guides students completing complex projects with a variety of small businesses, with an emphasis on solving marketing and management problems in culturally diverse and rapidly changing business environments
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