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Mastering Global Business Development and Sales Management
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Mastering Global Business Development and Sales Management

Book Details

Format Hardback or Cased Book
ISBN-10 1482226235
ISBN-13 9781482226232
Publisher Taylor & Francis Inc
Imprint CRC Press Inc
Country of Manufacture CA
Country of Publication GB
Publication Date Aug 3rd, 2020
Print length 340 Pages
Weight 690 grams
Dimensions 16.10 x 24.10 x 2.80 cms
Ksh 12,950.00
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This book focuses on the importance of companies and executives recognizing that their organization is sales driven, and that there is a definite pronounced connection between sales and all other aspects of how a company operates. It details the sales manager''s role in developing sales personnel, delivering new business to the organization, and otherwise becoming a driving force for the overall prosperity of the company. The book differentiates itself by providing the essence of international sales management.

Mastering Global Business Development and Sales Management focuses on the importance of companies and executives recognizing that their organization is sales driven, and that there is a definite pronounced connection between sales and all other aspects of how a company operates. It details the sales manager''s role in developing sales personnel, delivering new business to the organization, and otherwise becoming a driving force for the overall prosperity of the company. This book differentiates itself by providing the essence of international sales management.

  • Shows how to develop a marketing and sales strategy for globalization
  • Details regional versus country-specific profiles
  • Explains what all sales personnel need to know about export trade compliance, logistics, and supply chain operations
  • Provides sales and negotiation skill sets

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