Marketing Plan Handbook : Pearson New International Edition
by
Marian Wood
Book Details
Format
Paperback / Softback
ISBN-10
1292021675
ISBN-13
9781292021676
Publisher
Pearson Education Limited
Imprint
Pearson Education Limited
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Aug 9th, 2013
Print length
224 Pages
Weight
474 grams
Dimensions
27.50 x 21.70 x 0.80 cms
Product Classification:
Sales & marketing managementSales & marketing
AI Summary
Ksh 13,650.00
Werezi Extended Catalogue
0 in stock
Delivery Location
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Quality
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For marketing courses that focus on creating a marketing plan. A step-by-step guide to creating a customized marketing plan. The Marketing Plan Handbook is the only planning handbook to guide readers, step-by-step, through the complete development of a realistic, customized marketing plan.
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