Marketing in the Climate Crisis : Imagining Post-Growth Futures
Book Details
Format
Hardback or Cased Book
Book Series
Routledge Studies in Critical Marketing
ISBN-10
1032830727
ISBN-13
9781032830728
Publisher
Taylor & Francis Ltd
Imprint
Routledge
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Aug 8th, 2025
Print length
108 Pages
Weight
453 grams
Product Classification:
SociologyAdvertisingMarket research
AI Summary
Ksh 10,100.00
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In this book, the authors explore the potential of marketing to help create a more ecologically sustainable future. It is essential reading for those who want to understand why it is so hard for us to imagine desirable, sustainable futures and who want to be part of changing that, in order to save marketing’s legitimacy and the planet.
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