Marketing Across Cultures in Asia : A Practical Guide
Book Details
Format
Hardback or Cased Book
ISBN-10
8763000946
ISBN-13
9788763000949
Publisher
Copenhagen Business School Press
Imprint
Copenhagen Business School Press
Country of Manufacture
DK
Country of Publication
GB
Publication Date
Apr 10th, 2002
Print length
220 Pages
Weight
432 grams
Dimensions
15.90 x 23.50 x 1.60 cms
Product Classification:
International businessSales & marketing
AI Summary
Ksh 3,950.00
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0 in stock
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Quality
Fast
Packed with useful information and real-world examples of how to do marketing across cultures in Asia.
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