Managing Brands in 4D : Understanding Perceptual, Emotional, Social and Cultural Branding
Book Details
Format
Hardback or Cased Book
ISBN-10
1787561038
ISBN-13
9781787561038
Publisher
Emerald Publishing Limited
Imprint
Emerald Publishing Limited
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jun 14th, 2018
Print length
248 Pages
Weight
468 grams
Dimensions
23.00 x 16.00 x 1.90 cms
Product Classification:
Advertising
AI Summary
Ksh 12,950.00
Werezi Extended Catalogue
0 in stock
Delivery Location
Delivery fee: Select location
Secure
Quality
Fast
The main value of this book is an organized and systematic approach to branding, supported by literature research, findings and practical implementation.
Get Managing Brands in 4D by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Emerald Publishing Limited and it has pages.
Discover books you might love based on this title.
More in This Genre
Research Perspectives on Social Media Influencers and Brand Communication
Ksh 16,600.00
What's in a Name?
Ksh 9,550.00
Communicating Through a Pandemic
Ksh 26,100.00
Influencer Marketing
Ksh 26,100.00
Experiencing Public Relations
Ksh 7,400.00
The Economics of Quality, Grades and Brands (Routledge Revivals)
Ksh 5,300.00
