Leveraging Digital Marketing for Tourism : Exploring Strategies and Applications in Contemporary Tourism Markets
Book Details
Format
Hardback or Cased Book
Book Series
Tourism on the Verge
ISBN-10
3031885813
ISBN-13
9783031885815
Publisher
Springer International Publishing AG
Imprint
Springer International Publishing AG
Country of Manufacture
GB
Country of Publication
GB
Publication Date
May 16th, 2025
Print length
264 Pages
Product Classification:
Business mathematics & systemsTourism industrySustainabilityBusiness applications
AI Summary
Ksh 28,800.00
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Each chapter offers a blend of theoretical foundations and practical insights, delving into typologies of tourism, specific segments of tourists, and critical sectors essential to tourism's functionality.
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