Evaluating Public Relations : A Guide to Planning, Research and Measurement
3 Revised edition
Book Details
Format
Paperback / Softback
Book Series
PR In Practice
ISBN-10
0749468890
ISBN-13
9780749468897
Edition
3 Revised edition
Publisher
Kogan Page Ltd
Imprint
Kogan Page Ltd
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jun 3rd, 2014
Print length
208 Pages
Weight
310 grams
Dimensions
23.20 x 15.50 x 1.20 cms
Product Classification:
Public relations
AI Summary
Ksh 7,200.00
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Provide stakeholders with solid, meaningful results with this best practice guide to planning, research and evaluation.
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