Dynamics of the Tourism Industry

A broad look at tourism issues related to pandemics and natural disasters, covering tourist motivation and safety; redesign, reconstruction, and creation of tourism activities; crisis management; role of governments in the tourism industry; competitive marketing strategies; role of climate change on tourism; etc.

The tourism industry is one of the most fragile industries because it can be significantly impacted by outside forces, such as pandemics and health scares, natural disasters and catastrophes, economic crises, political recessions and wars, and more, especially epidemics that occur on a global scale, which can cause societies to weaken or be damaged. This new volume presents collective experiences that explore how the tourism industry is affected by pandemics and natural disasters, offering case studies and strategies to mitigate their harmful impact.

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