Data-Driven Problem-Solving in International Business Communication : Examining the Use of Bilingual Web-Based Tools for Text Production with Advanced English as a Foreign Language Professionals

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by Alexander M. Zielonka

Book Details

Format Hardback or Cased Book

Book Series Konzepte des Lehrens und Lernens

ISBN-10 3631674457

ISBN-13 9783631674451

Edition New

Publisher Peter Lang AG

Imprint Peter Lang AG

Country of Manufacture DE

Country of Publication GB

Publication Date Jul 17th, 2017

Print length 254 Pages

Weight 462 grams

Dimensions 15.60 x 21.50 x 2.20 cms

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Ksh 9,750.00

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This study challenges the traditional approach of focusing on English as a foreign language learning in international business settings. The author of this study advocates that the use of bilingual text search engines as a more viable problem-solving tool than traditional online dictionaries.

This study challenges the traditional approach of focusing on English as a foreign language learning in international business settings. The primary objective in such settings is to successfully create a linguistically correct document. Rather than relying on accumulated incomplete individual language knowledge, an alternative approach is to «solve a written language problem» by employing online tools to search for certain unknown technical terms. The author of this study advocates that the use of bilingual text search engines as a more viable problem-solving tool than traditional online dictionaries. Therefore, he examines how well participants are able to select correct verb-object expression using either an online dictionary or a bilingual text search engine.

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