Brand Luther : How an Unheralded Monk Turned His Small Town into a Center of Publishing, Made Himself the Most Famous Man in Europe...
Book Details
Format
Paperback / Softback
ISBN-10
0399563237
ISBN-13
9780399563232
Publisher
Penguin Putnam Inc
Imprint
Penguin Putnam Inc
Country of Manufacture
US
Country of Publication
GB
Publication Date
Oct 25th, 2016
Print length
400 Pages
Weight
370 grams
Dimensions
14.10 x 21.40 x 2.30 cms
Product Classification:
Protestantism & Protestant ChurchesChristian theologyChristian leaders & leadership
AI Summary
Ksh 4,850.00
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0 in stock
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In Brand Luther, historian Andrew Pettegree illustrates Martin Luther''s great gifts not simply as a theologian, but as a communicator, indeed, as the world''s first mass-media figure; its first brand. Publishing in advance of the Reformation''s 500th anniversary, Brand Luther fuses the history of religion, printing and capitalism into one enthralling story, revolutionising our understanding of one of the pivotal figures and eras in all of human history.
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