Attitudes and Persuasion

by Philip Erwin

Book Details

Format Hardback or Cased Book

ISBN-10 0415196213

ISBN-13 9780415196215

Publisher Taylor & Francis Ltd

Imprint Psychology Press Ltd

Country of Manufacture GB

Country of Publication GB

Publication Date Aug 16th, 2001

Print length 166 Pages

Weight 470 grams

Product Classification: Social, group or collective psychology Cognition & cognitive psychology

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Philip Erwin provides an accessible, up-to-date overview of the crucial role that attitudes play in our everyday lives and how they influence our thoughts and behaviour.

Attitudes and Persuasion provides an up-to-date overview of the crucial role that attitudes play in our everyday lives and how our thoughts and behaviour are influenced. The nature, function and origins of attitudes are examined, and a review of how they can be measured is given. The book addresses complex questions such as whether we always behave in accordance with our attitudes and what factors may influence us to change them.

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