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Applied Survey Sampling
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Applied Survey Sampling

Book Details

Format Paperback / Softback
ISBN-10 1483334333
ISBN-13 9781483334332
Publisher SAGE Publications Inc
Imprint SAGE Publications Inc
Country of Manufacture US
Country of Publication GB
Publication Date Feb 4th, 2015
Print length 272 Pages
Weight 454 grams
Dimensions 23.30 x 18.90 x 1.40 cms
Product Classification: Research methods: general
Ksh 16,750.00
Manufactured on Demand 0 in stock

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Providing readers with non-technical and applied explanations of both conceptual and practical aspects of sampling, this book covers the changing technology landscape of survey research and big data.

Written for students and researchers who wish to understand the conceptual and practical aspects of sampling, this book is designed to be accessible without requiring advanced statistical training. It covers a wide range of topics, from the basics of sampling to special topics such as sampling rare populations, sampling organizational populations, and sampling visitors to a place. Using cases and examples to illustrate sampling principles and procedures, the book thoroughly covers the fundamentals of modern survey sampling, and addresses recent changes in the survey environment such as declining response rates, the rise of Internet surveys, the need to accommodate cell phones in telephone surveys, and emerging uses of social media and big data.


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