Agro-food Marketing
Book Details
Format
Paperback / Softback
ISBN-10
0851991440
ISBN-13
9780851991443
Publisher
CABI Publishing
Imprint
CABI Publishing
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Feb 1st, 1997
Print length
512 Pages
Weight
856 grams
Dimensions
17.20 x 24.30 x 3.60 cms
AI Summary
Ksh 11,150.00
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0 in stock
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Quality
Fast
The purpose of this book is to integrate aspects of food product marketing with traditional agricultural marketing. This novel approach reflects a growing trend to teach these subjects in an integrated way. The book has been developed from a very successful series of courses run by the (CIHEAM).
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