Advertising for Account Holders (RLE Marketing)
Book Details
Format
Paperback / Softback
Book Series
Routledge Library Editions: Marketing
ISBN-10
1138966150
ISBN-13
9781138966154
Publisher
Taylor & Francis Ltd
Imprint
Routledge
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jan 21st, 2016
Print length
198 Pages
Weight
453 grams
Product Classification:
Advertising
AI Summary
Ksh 7,800.00
Werezi Extended Catalogue
0 in stock
Delivery Location
Delivery fee: Select location
Secure
Quality
Fast
The account handler is a key person within an advertising agency, liaising between the client on the outside and the planning, creative and media function within. This book presents essential checklists for each aspect of the planner’s role: presentations made to clients, briefing creative and media teams, and helping to get the best out of both client and agency.
The account handler is a key person within an advertising agency, liaising between the client on the outside and the planning, creative and media function within. This book presents essential checklists for each aspect of the planner’s role: presentations made to clients, briefing creative and media teams, and helping to get the best out of both client and agency.
Get Advertising for Account Holders (RLE Marketing) by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages.
Discover books you might love based on this title.
More in This Genre
The Man Who Sold America
Ksh 4,650.00
The Blueprint for Strategic Advertising
Ksh 31,500.00
Lauterkeitsrechtliche Beurteilung Der Drtv-Werbung Unter Besonderer Beruecksichtigung Des Teleshopping
Ksh 9,450.00
Advertising and the Mind of the Consumer
Ksh 7,200.00
Social Media Campaigns
Ksh 9,000.00
Strategic Writing
Ksh 27,900.00
