A Practitioner's Guide to Account-Based Marketing : Accelerating Growth in Strategic Accounts
2 Revised edition
Book Details
Format
Paperback / Softback
ISBN-10
1398600873
ISBN-13
9781398600874
Edition
2 Revised edition
Publisher
Kogan Page Ltd
Imprint
Kogan Page Ltd
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jun 3rd, 2021
Print length
312 Pages
Weight
498 grams
Dimensions
15.70 x 23.50 x 2.20 cms
Product Classification:
Business strategySales & marketing
AI Summary
Ksh 6,850.00
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Improve relationships, drive growth and win new business by developing and implementing highly-customized B2B marketing programmes for key accounts.
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